INOA is an ammonia-free permanent hair colour with ODS² (oil-delivery system) technology, with a wide array of ammonia-free shades, available in 116 different shades. INOA’s extensive portfolio provides rich colour results, supreme respect for the hair, and unlimited possibilities to create personalized looks for every woman
INOA is 60% oil, delivering 6 weeks of intense hydration while depositing beautiful colour.
The INOA experience is fragrance-free and provides optimal scalp comfort and results in 50% more shine* than previously coloured hair.
INOA delivers reinforced coverage of up to 100% white hair, 6 weeks of intense hydration and nutrition, optimized scalp comfort and infinite colour power.
INOA High Resist shades feature new patented technology which will work to keep the cool tone and combat brassiness for up to 8 weeks. New cutting edge technology creates a stronger connection for neutralizing blondes**
*When used with 20 volume, versus before colouring.
**Compared to existing INOA shades
- Permanent hair colour
- True and predictable shades
- Visibly improved hair quality
- Lightens up to 3 levels in 35 minutes
- Up to 100% white hair
- Optimal scalp comfort
- 6 weeks of intense hydration
- 50% more shine than previously coloured hair
- INOA should be used exclusively with INOA ODS² 10-volume, 20-volume or 30-volume Rich Developer
- The mixing ratio is 1:1
- Development time: 35 minutes
2.1oz | 60g